The ShiftShapers Podcast

This week’s episode is a conversation with Tom Malesic, Founder and CEO at EZSolution. Today, Tom introduces basic digital marketing concepts on major social media platforms like Facebook and LinkedIn.

Tom goes into detail on finding your audience on Facebook and using industry tricks to reach them more effectively. He also shares unusual metrics that you can use to track your marketing progress and ways you can improve your lead generation website.

You can find show notes and more information by clicking here: https://bit.ly/35SVRrl

Direct download: The_ShiftShapers_Podcast_328_edited.mp3
Category:general -- posted at: 11:00am EDT

This week’s episode is a conversation with Ron Laikind, an adventurer with a penchant for adaptability and owner at Extreme Mist PCS, LLC. Today, Ron explains how he meets the needs of current times through on-the-spot creativity.

He shares that the idea for a misting system began on camelback while traversing the African desert. Ron also shares how he has since adapted his product to fight COVID-19 and adjusted it for use in the sanitation industry.

You can find show notes and more information by clicking here: https://bit.ly/2RnaYAN

Direct download: The_ShiftShapers_Podcast_327_edited.mp3
Category:general -- posted at: 11:00am EDT

This week’s episode is a conversation with Jason Treu, Chief People Officer at Unstoppable Workplaces. Today, Jason discusses how companies can experiment with communication strategies to maintain connections with their team members.

Jason also talks about the changes that companies need to adapt to in an increasingly digital environment. To survive, companies need to implement empathetic strategies for teamwork and get regular feedback from employees.

You can find show notes and more information by clicking here: https://bit.ly/322acPL

Direct download: The_ShiftShapers_Podcast_326_edited.mp3
Category:general -- posted at: 11:00am EDT

This episode of The ShiftShapers Podcast is called "The Importance of Emotional Intelligence" with Alan Cohen, President at ASC Coaching & Speaking, TEDx speaker, and author of "The Connection Challenge" and "Those Difficult Talks."

Today, Alan defines emotional intelligence and a key aspect of it known as empathy. He also discusses the role of self-assessment in leadership to overcome blind spots and how a shared purpose can make people transcend pettiness and achieve greatness.

You can find show notes and more information by clicking here: https://bit.ly/3joyysI

Direct download: The_ShiftShapers_Podcast_325_edited.mp3
Category:general -- posted at: 11:00am EDT

This episode of The ShiftShapers Podcast is called "Dealing with VUCA - Your Key To Surviving Future Shock" with Ira Wolfe, President and Chief Googlization Officer at Success Performance Solutions.

Today, Ira defines VUCA (volatility, uncertainty, complexity, ambiguity) and contextualizes it to the global pandemic. He comments on the stress of the accelerated use of technology and how responding to it causes disruption but also leads to adaptation.

You can find show notes and more information by clicking here: https://bit.ly/31s3iDn

Direct download: The_ShiftShapers_Podcast_324_edited.mp3
Category:general -- posted at: 11:00am EDT

This episode of The ShiftShapers Podcast is called "What Does Your Brand Say About You?" with Gary Hernbroth, Founder and Chief Motivating Officer at Training for Winners. Today, Gary shares how to cultivate your own personal brand and the importance of authenticity.

He also discusses the top characteristics of a salesperson, such as listening and follow-through, and provides a real-life example of an insurance agent leveraging authenticity to create a lasting business partnership.

You can find show notes and more information by clicking here: https://bit.ly/31XEIsP

Direct download: The_ShiftShapers_Podcast_323_edited.mp3
Category:general -- posted at: 11:00am EDT

This episode of The ShiftShapers Podcast is called "The One Thing Holding Your Business Back" with Ed Krow, Founder & HR Strategist of Ed Krow, LLC. Today, Ed explains that businesses need to adapt to the Experience Age to manage their employees better.

He also shares that businesses can achieve their next big milestone by letting others make the difficult decisions for them. Not only does this boost creativity to run a business, but it also fosters trust in the company culture moving forward.

You can find show notes and more information by clicking here: https://bit.ly/2FbCLl3

 

Direct download: The_ShiftShapers_Podcast_322_edited.mp3
Category:general -- posted at: 11:00am EDT

This episode of The ShiftShapers Podcast is called "You Can't Be A Thought Leader In One Day" with Andrea Pass, founder and CEO of Andrea Pass Public Relations. Today, Andrea shares what it means to be a publicist and how thought leaders are created using the free tools available to public relations.

Andrea also discusses the relevance of PR with social media and how she applies the traditional PR methods to keep her clients up to date in the digital world. She also provides actionable tips for businesses in employee benefits to get started on their own PR.

You can find show notes and more information by clicking here: https://bit.ly/2ZFj64u

 

Direct download: The_ShiftShapers_Podcast_321_edited.mp3
Category:general -- posted at: 11:00am EDT

This episode of The ShiftShapers Podcast is called "New Developments In Pharmacy Cost" with Garrett D'Antoni of NavRx, a prescription benefit manager (PBM) with a commitment to transparency.

Garrett begins by defining companion diagnostics then breaks down the confusing nature of NDC codes and why some PBM's can charge astonishing amounts for prescribed medications. He also goes into detail about the increasing popularity of pharmacy tourism and the significant cost savings it offers.

You can find show notes and more information by clicking here: https://bit.ly/2ZFj64u

Direct download: The_ShiftShapers_Podcast_320_edited.mp3
Category:general -- posted at: 11:00am EDT

This episode of The ShiftShapers Podcast is called "Thinking About Starting A Podcast" with Elzie Flenard, Founder of audio marketing agency Enterprise NOW! and The MAYOR of Podcast Town, a community for podcasters by podcasters.

Elzie shares what makes a successful podcast, from having the right motivations and mindset, to the more technical aspects behind producing a show flow, post-production, and the CRAB process which stands for Compose, Record, Arrange, and Broadcast.

You can find show notes and more information by clicking here: https://bit.ly/38MRyxd

Direct download: The_ShiftShapers_Podcast_319_edited.mp3
Category:general -- posted at: 11:00am EDT

This episode of The ShiftShapers Podcast is called "Direct Primary Care In the Employer Market: How To Get There" with John Collier, President and CEO at Proactive MD, a direct primary care (DPC) organization.

John explains the possibilities of DPC that integrates administrative processes, delivers clinically effective healthcare while still remaining financially viable for stakeholders, and promotes patient empowerment through a "patient advocate".

You can find show notes and more information by clicking here: https://bit.ly/3iaAmGa

Direct download: The_ShiftShapers_Podcast_318_John_Collier_edited.mp3
Category:general -- posted at: 11:00am EDT

This episode of The ShiftShapers Podcast is called "Target and Tame the Drug Spend Monster" with Pramod John, Founder and CEO at VIVIO Health. They discuss the changing nature of specialty drugs as adjuvant therapies and the skyrocketing costs that come with it.

Pramod also discusses the case of Humira biosimilars and AbbVie's threat to litigate, resulting in it being unavailable in the US. He further explains the broken system that favors big pharma, its detrimental effect on regular citizens, and what we can do about it.

You can find show notes and more information by clicking here: https://bit.ly/2ALItrX

Direct download: The_ShiftShapers_Podcast_317_edited.mp3
Category:general -- posted at: 11:00am EDT

This episode of The ShiftShapers Podcast is called "Creating a Fee-Based Consultancy" with Derek Winn and Jessica Du Bois, Consultant and Employee Benefits Advisor respectively at Business Benefits Group. They talk about the differences of Distilled Concepts from the parent company and how this new division caters to the specific needs of their clients.

Some of their innovations include leading with an RFI before sending a project proposal to fully understand who their client is and what it is they want to achieve, and letting the clients come to them instead of focusing on inbound leads.

You can find show notes and more information by clicking here: https://bit.ly/2BYKNvR

Direct download: The_ShiftShapers_Podcast_316_edited.mp3
Category:general -- posted at: 11:00am EDT

This episode of The ShiftShapers Podcast is called "The $500 Tipping Point" with Amy Chambers, Founder and COO of HealthBridge. Today, David and Amy discuss the complex problem of providing for the healthcare of the functionally uninsured.

Amy explains their program's benefits to providers such as infusing cash into the system and reducing difficulties in collecting. On the member side, she further shares how this restores their dignity around the issue of money and their faith into value-based care.

You can find show notes and more information by clicking here: https://bit.ly/3eZ7mic

Direct download: The_ShiftShapers_Podcast_315_edited.mp3
Category:general -- posted at: 11:00am EDT

This episode of The ShiftShapers Podcast is called "Removing Self-Funding Barriers For Employers and Advisors" with Michael Poelman and Spencer Brydon, President and Regional Vice President of Sales respectively at Novo Benefits.

Today, Michael and Spencer discuss what keeps employers and brokers from going self-funded, as well as what independence and transparency really mean in this space. They also share how brokers can approach stop-loss carriers and reduce complexity moving forward.

You can find show notes and more information by clicking here: https://bit.ly/2TVKmsu

Direct download: The_ShiftShapers_Podcast_314_edited.mp3
Category:general -- posted at: 11:00am EDT

This episode of The ShiftShapers Podcast is called "Using Data To Decide When To Go Partially Self Funded" with Hari Sundram, CEO and Founder at Verikai. Today, David and Hari discuss the kinds of data that are used as a surrogate for risk.

Hari explains how brokers can inform their clients on predictive modeling and how having large data sets helps cut through anecdotal biases to provide new premiums and new outcomes.

You can find show notes and more information by clicking here: https://bit.ly/2Lz31pn

Direct download: The_ShiftShapers_Podcast_313_edited.mp3
Category:general -- posted at: 11:00am EDT

This episode of The ShiftShapers Podcast is called "Help Your Clients Go Back To The Office" with Chris Yarn, CEO of Walk On Clinic. Today, host and Chief Transformation Strategist David Saltzman and Chris discuss how employers can go ahead with testing (or not testing) their employees for COVID.

Chris starts by sharing his experience with helping employers deploy large-scale virus testing and how brokers can recommend these measures. He also explores actual human behavior when it comes to testing positive and its sometimes contradictory nature to EEOC and HIPAA regulations.

You can find show notes and more information by clicking here: https://bit.ly/3dy0BDj

Direct download: The_ShiftShapers_Podcast_312_edited.mp3
Category:general -- posted at: 11:00am EDT

This episode of The ShiftShapers Podcast is called "Disrupting Your Own Disruption" with Eric Silverman, Founder of Voluntary Disruption. Today, host and Chief Transformation Strategist David Saltzman and Eric discuss some major changes to voluntary benefits aka enhanced benefits.

They explore the reasons why enhanced benefits are a practical idea, the improvements in the tech that serves this group, and the strategies to drive engagement among employees and keep benefits attractive.

You can find show notes and more information by clicking here: https://bit.ly/2xuEPkp

Direct download: The_ShiftShapers_Podcast_311_edited.mp3
Category:general -- posted at: 11:00am EDT

This episode of The ShiftShapers Podcast is called "The Genomic Revolution - with Darren Rowe". Today, host and Chief Transformation Strategist David Saltzman and Darren explore the current science of genomics and the potential it holds for precision medicine in the future.

Darren also raises the important social and ethical elements that are inherent with genomics, such as the role of wealth and the possibility of breeding superhumans based solely on their capacity to access this technology. Darren also explains how ROI can be determined in the early stages of genomics today.

You can find show notes and more information by clicking here: https://bit.ly/2Y7LZ9m

Direct download: The_ShiftShapers_Podcast_310_edited.mp3
Category:general -- posted at: 11:00am EDT

This episode of The ShiftShapers Podcast is called "More Effective and Efficient Prospecting - With Kerry Heaps". Today, host and Chief Transformation Strategist David Saltzman and Kerry start by discussing public speaking, how it improves prospecting, and how imparting helpful information should be your number 1 priority.

Kerry then explains the importance of body language during public speaking and how strategic use of PowerPoints are not only a requirement by large conferences but also serve as an important teaching tool. Lastly, Kerry also shares her own tips to get over the nerves of speaking in front of a live audience.

 

You can find show notes and more information by clicking here: https://bit.ly/3boXI73

 

 

Direct download: The_ShiftShapers_Podcast_310_-_Kerry_Heaps_edited.mp3
Category:general -- posted at: 12:41pm EDT

This episode of The ShiftShapers Podcast is called "Dealing With People You Can't Stand - with Dr. Rick Brinkman". Today, host and Chief Transformation Strategist David Saltzman and Rick talk about bringing out the best in people by first understanding intent and criteria.

With these, and the knowledge of 13 archetypes of people you can't stand, it becomes much easier to understand where they are coming from and to communicate what you want to tell them effectively.

You can find show notes and more information by clicking here: https://bit.ly/34syFNU

Direct download: The_ShiftShapers_Podcast_308_edited.mp3
Category:general -- posted at: 11:00am EDT

This episode of The ShiftShapers Podcast is called "Employee-customized Wellness Programs - with Daniel Freedman". Today, host and Chief Transformation Strategist David Saltzman and Daniel discuss wellness challenges in the workplace, expanding wellness to include emotional support, and migrating these classes to the online space.

The key difference is the social aspect and Daniel provides examples of how companies that cater to the social needs of their employees see a boost in happiness and productivity, even as people from across the world work from home amidst the coronavirus pandemic.

You can find show notes and more information by clicking here: https://bit.ly/2ULsP76

Direct download: The_ShiftShapers_Podcast_Daniel_Freedman_Edited_v2.mp3
Category:general -- posted at: 11:00am EDT

This episode of The ShiftShapers Podcast is called "What is Stress - and How Can We Cope? - With Lynn Jonen, PhD" and today, host and Chief Transformation Strategist David Saltzman and Lynn discuss the problems caused by stress, understand the underlying causes, and explore various solutions.

This discussion is especially relevant nowadays with the drastic changes brought about by COVID-19 and the corresponding stress that it causes on people. David and Lynn also talk about spiritual health and its role in keeping stress at bay.

You can find show notes and more information by clicking here: https://bit.ly/2Jn6rdx

Direct download: The_ShiftShapers_Podcast_306_edited.mp3
Category:general -- posted at: 11:00am EDT

This is part 2 of The ShiftShapers Podcast episode called "Reading the Regulatory Tea Leaves - with Jessica Waltman" and today, host and Chief Transformation Strategist David Saltzman and Jessica discuss transparency changes on the regulatory front and how these changes can affect you and your clients.

In particular, Jessica breaks down into plain language the transparency rules that affect hospitals and the differences with the rules for insurers and employer-sponsors in disclosing information. Jessica also explains how the new rules affect regular consumers and how requests for information can be made.

You can find show notes and more information by clicking here: https://bit.ly/3bhTduz

Direct download: The_ShiftShapers_Podcast_309_part_2_edited.mp3
Category:general -- posted at: 11:00am EDT

This is part 1 of The ShiftShapers Podcast episode called "Reading the Political Tea Leaves - with Jessica Waltman" and today, host and Chief Transformation Strategist David Saltzman and Jessica discuss health insurance and health-related matters in today's political climate.

Jessica, who is Principal at Forward Health Consulting, provides easy to understand insights about what is happening with the Affordable Care Act or ACA and how scrapping it affects much more than just Obamacare. She also provides a fearless forecast on the future of the ACA under a Sanders, Biden, and second Trump administration.

You can find show notes and more information by clicking here: http://bit.ly/39UV0Fx

Direct download: The_ShiftShapers_Podcast_309_part_1_edited.mp3
Category:general -- posted at: 11:00am EDT

This episode of The ShiftShapers Podcast is called "Innovation and Problem Solving, with Jayne Morgan, M.D." and today, host and Chief Transformation Strategist David Saltzman, together with Jayne, Director Of Innovation at Piedmont Healthcare, discuss innovation and how it is applied at Piedmont.

Also discussed is diversity in clinical trials; why it is lacking and the progress of making it more inclusive to more minorities. The role of the FDA is also clarified when it comes to making changes in addressing health gaps and producing solutions that affect all demographics of people.

You can find show notes and more information by clicking here: http://bit.ly/39BqJeO

Direct download: The_ShiftShapers_Podcast_305_edited.mp3
Category:general -- posted at: 11:00am EDT

This episode of The ShiftShapers Podcast is called "Finding The Right Stop-Loss Partner" and today, host and Chief Transformation Strategist David Saltzman is joined by Mehb Khoja, President of Medical Risk Managers, Inc. to discuss the topic from the perspectives of both employers and MGU's.

Mehb explains the lag times experienced between incurring and paying claims, shares his insights on why it is not advisable to swing back and forth from fully-insured to self-insured, and defines what lasering is and its significance in this industry.

You can find show notes and more information by clicking here: http://bit.ly/38jRGT6

Direct download: The_ShiftShapers_Podcast_303_edited.mp3
Category:general -- posted at: 11:00am EDT

This episode of The ShiftShapers Podcast is called "Finding Happiness When Success Isn't Enough" and today, host and Chief Transformation Strategist David Saltzman is joined by Freda Doxey, Founder of the A Wise Coaching and Counseling Company. Freda begins by sharing some of her tools and techniques to deal with the stresses of 2020.

She goes on to explain the differences between internal and external stress and breaks down the 3 parts of internal stress: What am I thinking? What are the emotions attached to it? And what do I believe?

And to round up the episode, Freda explains the need for a coach and its particular differences with a mentor and a sponsor. She also answers the crucial question of how to find life's happiness when success is not enough and the roles of helpfulness, satisfaction, and mindfulness in this equation.

You can find show notes and more information by clicking here: http://bit.ly/2vTTPqW

Direct download: The_ShiftShapers_Podcast_302_v2_edited.mp3
Category:general -- posted at: 11:00am EDT

In this episode of the ShiftShapers Podcast, host and Chief Transformation Strategist David Saltzman is joined by Jim Hoitt, Senior Vice President at Captive Division at Berkeley Accident & Health.

Jim shares his in-depth knowledge and insights into the world of Captives and discusses its 2 models and the nature of each. He also takes a deep dive into the kinds of companies that benefit the most from a Captive, from their shared goals to the ideal company size to their financial commitments.

But Jim also discusses the major plus sides to the arrangement which include providing the best healthcare for companies at a lower cost, absorbing losses and mitigating risk factors to help ensure success across models. He also explains the key role an adviser plays in all of this and how the ultimate goal is to provide guidance and filter the best-fit companies.

You can find show notes and more information by clicking here: https://bit.ly/37EgmFb


In this episode of the ShiftShapers Podcast, host and Chief Transformation Strategist David Saltzman sits down with Jeremiah Solven, Founder of the Conquer Academy.

Today he shares his unique mindset which he honed when he was in his Ranger unit, the Badmuthers, and explains how a triangle of leadership, personal performance, and character are at the core of this mindset.

With this mindset, Jeremiah pursues his best version of himself and this is what he teaches to his students as well.

You can find show notes and more information by clicking here: https://bit.ly/37bcLOJ

Direct download: The_ShiftShapers_Podcast_300_edited.mp3
Category:general -- posted at: 4:49pm EDT

In this episode of the ShiftShapers Podcast, host and Chief Transformation Strategist David Saltzman chats with Brian Clarke to discuss the life insurance company's perspective on life settlement.

Brian is the Director of Business Development at Reliant Life Shares and he shares details on how life insurance companies handle life settlement, from paying out death benefits to undertaking risk to dealing with government regulation.

Brian also shares how individual investors can participate in this market and changing the mindset around life settlement to see the real value it has to those who need it.

You can find show notes and more information by clicking here: https://bit.ly/3b7ofpF

Direct download: The_ShiftShapers_Podcast_299_edited.mp3
Category:general -- posted at: 11:00am EDT

In this episode of the ShiftShapers Podcast, host and Chief Transformation Strategist David Saltzman chats with David Vivero, Co-Founder and CEO of Amino.

David shares his knowledge of consumerism in healthcare and discusses how consumers want transparency of information and choice, but not too much that it ends up frustrating them. He also talks about how Amino connects consumers to services they want and the engagement and ROI that employers can expect from offering this service.

You can find show notes and more information by clicking here: https://bit.ly/2U1Jljg

 

Direct download: The_ShiftShapers_Podcast_298_edited.mp3
Category:general -- posted at: 11:00am EDT

 

In this episode of the ShiftShapers Podcast, host and Chief Transformation Strategist David Saltzman sits down with cognitive neuroscientist Gleb Tsipursky to talk about why "trusting your gut" could be the worst business advice you could follow.

Gleb starts with breaking down the SWOT analysis and how this popular business tool actually feeds into cognitive biases and might not be producing the results you thought it would. He also gives tips on how to avoid personal cognitive biases and introduces 5 questions to ask yourself before a sale or another big decision.

You can find show notes and more information by clicking here: https://bit.ly/367eqED

 

Direct download: The_ShiftShapers_Podcast_297_edited.mp3
Category:general -- posted at: 11:00am EDT

In this episode of the ShiftShapers Podcast, host and Chief Transformation Strategist David Saltzman chats with Lisa Rehburg, President of Rehburg Life Insurance Settlements. Lisa explains what a life insurance settlement is and how policy owners can actually sell their life insurance policies for cash.

Lisa goes on an in-depth discussion where she discusses the benefits to agents who will offer this, the legalities of life insurance settlements, and the growing appeal of this type of settlement to boomers who are now approaching senior age.

You can find show notes and more information by clicking here: https://bit.ly/2QG0tca

Direct download: The_ShiftShapers_Podcast_296_edited.mp3
Category:general -- posted at: 11:00am EDT

In this episode of the ShiftShapers Podcast, host and Chief Transformation Strategist David Saltzman chats with Ryan Sachtjen, Co-Founder at WatchTower to discuss some 21st-century technological innovations that help advisors use more of their time facing clients and selling.

Ryan goes into intricate detail on common RFP issues today and how automating workflows of companies can positively affect the bottom line. He also discusses what the future holds for brokerage firms that could lead to significant shifts in industry.

You can find show notes and more information by clicking here: https://bit.ly/2FlgXQL

Direct download: The_ShiftShapers_Podcast_295_edited.mp3
Category:general -- posted at: 11:00am EDT

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